To check the traffic source of a website, you can use several methods and tools:

  • Google Analytics (for your own website):
  • If you have access to the website’s Google Analytics account, you can log in and navigate to Acquisition > All Traffic > Channels to see the sources of traffic such as Organic Search, Direct, Referral, Social, and Paid Search.
  • Third-Party Tools (for any website):
  • SimilarWeb: Provides estimates of traffic sources, including referral sites, search engines, social networks, and more.
  • SEMrush: Offers traffic analytics and insights into traffic sources.
  • Ahrefs: Tracks backlinks and can give some insights into referral traffic.
  • Alexa (Note: Alexa Internet was retired in 2022, so it’s no longer available).
  • Manual Checking:
  • Check the website’s backlink profile using tools like Ahrefs or Moz to understand referral sources.
  • Look at social media profiles linked from the website to gauge social traffic sources.

Keep in mind that third-party tools provide estimates and may not be 100% accurate. For precise data, access to the website’s internal analytics (like Google Analytics) is necessary.


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